Membership Intelligence & Growth

Know which companies are worth pursuing.
Understand how to engage them.

Company intelligence for corporate trade association membership teams. Understand which companies to pursue, why they fit, and how to start the next conversation.

Qualify. Engage. Grow.
Works with the systems you already use. No rip and replace.

Designed to integrate with your existing systems. Data access, integration availability, and scope are confirmed before work begins.

R / COMPANY BRIEFILLUSTRATIVE EXAMPLE
Example Applied Science Association

Avereth Scientific

Research services supporting laboratory operations and study coordination.

Prospect · Never a member
Potential annual dues*$32,000
Possible introduction paths*02
Event engagement6 registrations
Sponsorship history$18,500 / 2 commitments
Committee participation1 advisory board seat

*Illustrative estimate and possible relationships; staff confirmation required.

The company, association, people, activities, and figures are fictional. This is not a customer result.
Built for corporate trade associationsCompany research + your association’s knowledgeYour relationships. Better informed.
The growth challenge

Your next member is out there. Finding the right opportunity shouldn’t be this hard.

Your team’s knowledge is spread across membership records, company websites, industry news, event activity, sponsorship history, and existing relationships. Before you make the next approach, you need a clearer picture.

01 / FIT
Is this company
worth pursuing?
02 / VALUE
What is its potential value
to our association?
03 / RELATIONSHIPS
Who should we contact,
and what’s our way in?

Research across disconnected sources takes time and can leave promising opportunities overlooked. Rustproof brings that intelligence together so your team can focus on the next conversation.

From information to opportunity

Less research.
More membership growth.

Move from researching companies to pursuing opportunities with a clearer picture of fit, potential value, and possible paths to engagement.

Qualify opportunities faster.

Understand a company’s business and relevance to your association.

Prioritize valuable prospects.

Consider membership potential alongside the engagement information available to your team.

Find a way in.

Surface relevant relationships and prior interactions to inform outreach.

Prepare a stronger conversation.

Bring a concise brief with evidence, open questions, and a suggested next step.

Company Research & Intelligence

Start with
Company Intelligence.

Rustproof brings company research and available association information together in a concise Company Brief for your membership team.

You receive a brief that explains the business, potential membership fit, relevant engagement, and a suggested next step. Your team reviews the evidence and decides whom to approach.

Start with a conversation about your priorities and available sources. We agree the scope and any data access before work begins. Missing information stays visible.

You’ll get it when you see it.

COMPANY BRIEF / EXAMPLEFICTIONAL DATA
For Example Applied Science Association

Avereth Scientific

Prospect — never a member. Research services provider supporting laboratory operations and study coordination.

Membership fitPotential fit

Its laboratory operations and study coordination services align with the association’s research operations community. Event registrations, sponsorships, and advisory board participation suggest an existing connection worth discussing. Membership eligibility still needs confirmation.

Financial snapshot

Annual revenue · FY2025
$480M
Employees
1,850
Ownership
Privately held

Invented company profile for demonstration. Financial scale provides context; it does not establish membership eligibility or a dues assessment.

Association relationship history

Membership historyNever a member
Last dues paidNone — never a member
Contacts in AMS18 contacts · 4 senior leaders
Committee participation1 person on an advisory board
Potential annual dues$32,000*
Event engagement6 registrations / 2 events
Sponsorship history$18,500 across 2 commitments
Relationship insights2 possible introductions*
Why an introduction may be relevant

An association program lead worked with the company’s forum sponsorship contact. Ask the program lead to confirm the relationship and whether an introduction would be appropriate.

Evidence & open questions
Synthetic company and financial profile, AMS contacts, event registrations, sponsorships, advisory board records, and program-team notes. All information is invented; no live sources or customer records. *Potential dues are an illustrative estimate, not a quote or a calculation from a real association’s dues schedule. Eligibility and relationships need confirmation.

Illustrative Company Brief. The company, association, people, activities, and figures are fictional. This is not a customer result.
Built around your existing systems

Your systems hold the data.
Rustproof helps unlock its value.

Rustproof is designed to bring relevant information from your AMS, CRM, event and sponsorship systems together with external company and industry intelligence.

01 / Your existing knowledgeAssociation systems
AMSCRMEventWebFundraisingDocumentsEmailCalendarSponsorships
02 / A wider perspectiveExternal intelligence
Company researchIndustry context
03 / Brought together by RustproofOne AI-enabled web interface

Actionable Company Briefs, all in one place.

Works with the systems you already use. No rip and replace.

We confirm available integrations, access permissions, and the information needed during implementation planning. Connections depend on each system’s available access options and the agreed scope.

How it works

Connect. Research.
Understand. Engage.

01

Connect.

Agree which existing association records and external sources are relevant and available.

02

Research.

Bring together company research and association information within the agreed scope.

03

Understand.

Review membership fit, potential value, engagement, and relationship paths, with evidence and gaps visible.

04

Engage.

Prepare outreach and decide the next step. Your team owns the relationship and outreach decision.

Built around your growth questions

Start with a better-informed conversation.

Tell us how your team identifies and approaches prospective members. We’ll discuss whether Company Intelligence fits your needs and which information would be useful.

Your feedback can help shape future capabilities as your membership growth needs evolve.

People behind Rustproof

Builders and operators.
Focused on association growth.

Austin BradhamCEO
Alan PentzFounder · Board
PedroLead Engineer
Contact us for more information

Ready to find your next membership opportunity?

Start with Company Intelligence. Tell us about your association and the growth questions your team is working through.

We’ll discuss your priorities, available information, and whether there’s a useful fit.

Contact us